PR & Community Events
As the Marketing Manager, I spearheaded the planning and execution of these events, ensuring each gathering was not only a meeting place but a vibrant hub for networking, learning, and sharing. This campaign was crafted to extend the reach and impact of each event through comprehensive digital amplification.
My Role and Responsibilities:
- Event Planning and Management: I led the organization of these events, from concept to execution, focusing on creating engaging and relevant experiences for attendees.
- Communication Strategy: I developed and managed the communication strategies to promote the events, ensuring clear and compelling messaging across various channels.
- Coordination with Production Teams: I coordinated closely with videographers and photographers to capture the essence of the events, ensuring high-quality content creation that reflected the dynamic nature of each gathering.
- Interviews and Content Creation: Conducting interviews with participants and key stakeholders was a crucial part of my role, providing authentic insights and testimonials that were shared across media platforms.
- Collaboration with Video Editors: In close collaboration with video editors, I oversaw the production of summary videos for each event, encapsulating key moments and outcomes to extend the lifecycle of the content.
- Social Media and Digital Publishing: I managed the announcement schedules, live coverage, and post-event highlights across social media, ensuring comprehensive coverage that maximized engagement and reach.